At Triometric, we often get into discussions about how to use the system and what returns the system can generate. It turns out that equating the investment in analytics directly to improvements in revenue can be, at least in a “back of the envelope” manner, very simply calculated for a hotel distributor. Let’s assume we…
IATA is paving the way for airlines to become better retailers. To succeed they must leverage relevant data so they can sell products and ancillaries in compelling manners across different platforms and channels. Real-time data is key to a better understanding the customer. This means gearing up your organisation to sell and distribute NDC style! …
Distribution managers routinely use a variety of channels to distribute their inventory. Inventory is sourced from a variety of travel product suppliers such as hotels or other accommodation providers, usually by inventory or supplier managers. They all need insight to do this as profitably as possible by differentiating channels according to performance or contributions. The…
Travel companies want to know their customers better and tracking trends in the online travel industry is one way of getting there. Segmenting customers according to their searches helps. Armed with such insight, travel companies can adapt their services and activities to attract new travellers while also strengthening their relationships with existing customers. The Triometric…
To accelerate development and testing of new APIs, Web Services Analyzer can be used in conjunction with the Triometric’s XML Comparator to provide detailed backwards compatibility testing using sampled live requests. This reduces risks, builds management confidence and dramatically shortens time to market. You need to enhance your API solution to provide new features and…
N-D-C. There I have used the magic three letters on line one. Three letters which will soon be consumed and superseded by IATA’s One Order but that story is for another day. Talking Points There is a lot of talk out there, by that I mean discussions, presentations and even on occasions heated debates about…
Intermediaries such as wholesalers, bedbanks, and metasearch engines play a pivotal role in travel product distribution. Their vast networks of travel agents and access to buyers offer travel product suppliers such as hoteliers’ unrivaled breadth of destination expertise and global reach across regions and interest groups. If you are in this business then you know…
As an intermediary selling travel products obtained from suppliers, margin management can be summed up as understanding where your money is being made or lost. This might sound straightforward, but even larger firms have trouble optimising the difference between a good deal and a great deal. Or put simply that the opportunity to sell rooms…
Response times play a central role in performance monitoring and analysis. They are measured to make sure that they are within expected boundaries and that everything is ok. When measurements show the times fall beyond set boundaries then steps to find the root cause are taken or applications are tweaked and optimised. It’s useful to…
A 30 minute webinar that takes a deeper look at how XML intelligence can be used to gain real-time insights into customer search and buying behaviour that can help airlines to create the right offers (for the right price). Adopting IATA’s NDC is all about having the right systems and processes in place, and the right…
Short explainer to show how airlines who use the Farelogix merchandising platform can become better retailers through indirect channels, using insights from their XML search and booking message data. Understanding customer demand in context helps them fine tune their offers and regain control of customer relations as they commence the search and conversion journey.
Webinar (30mins) introducing Trio Analytics for travel distributors whose API distributes inventory using a booking engine such as Juniper. Hear how Fastpayhotels uses analytics to optimise its distribution. What You Will Learn The Trio Analytics platform is used by market leaders such as Hotelbeds and Bonotel as well as Juniper clients such as Fastpayhotels to shape and optimise their distribution business…