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Airline distribution and retailing is at a crossroads, as the industry comes to terms with the Internet revolution that has disrupted most industries, none more so than retailing and how…
In buying and selling travel products there are countless applications, servers and networks talking to each other every day 24/7 to make travel requests, receive responses and offers, do deals…
The online travel industry is made up of a complex web of distribution channels and networks. Travel product suppliers such as hotel companies and airlines need to interconnect with aggregators…
Are your distribution tactics leading to higher customer conversions and lower customer acquisition costs? Every organisation seeks to improve these metrics, but in the world of online travel this could…
Airline conferences discussing the new world of airline merchandising reveal that airline executives are going through a total ‘out-of-the box re-think’ about what an airline offers to its customers and…
I have taken to writing blogs on my recent conferences and it’s a habit I must endeavour to retain. My most recent conference was OpenJaw’s t-Retailing Summit at Kilashee House…
In this 3-part series, we began by discussing why data matters to travel organisations, we went on to summarise the ways that the data that matters can be cleverly visualised…
The first article in this series briefly explains what we mean by business intelligence (BI) and how it can serve travel organisations. This article focuses more on how to analyse…
We often talk about the power of business intelligence, especially for the travel industry where look to book ratios are soaring, mobile transactions are exploding and the data deluge is…
Understanding the passenger shopping journey from searching to buying is a major pre-occupation for airlines in today’s competitive distribution landscape. XML intelligence prompted by IATA's NDC initiative holds many answers…