The use of mobile apps to search and book in the online travel space has grown dramatically over the last five years – from around 2-3% to over 25%. Indeed according to e-marketer, online travel is reaching a tipping point in 2016 when, for the first time, more than half of all online bookings for…
Anomaly Detection can be applied to operational monitoring metrics or business metrics that support decision-making right across the travel ecosystem and beyond. We discuss here how detecting small deviations in your traffic data can make a big difference to your revenue potential. More and more data is flowing through our systems with our ability to…
Nothing to do with aging Rock bands, but more around not putting our heads up above the parapet. Changing things that ‘work’ invokes visions of risk and conjures up aversions so sometimes it’s hard to alter our thinking. This is true for a lot of organisations when it comes to Revenue Management. Revenue Management and its…