Airline conferences discussing the new world of airline merchandising reveal that airline executives are going through a total ‘out-of-the box re-think’ about what an airline offers to its customers and how it’s products and services are sold. The central question for airlines is how to ensure a “multi-channel strategy with an intense focus on driving…
The number of online travel bookings being made continues to grow globally unabated. According to a Zion Market Research report, the global online travel booking market was valued at approximately USD 765 billion in 2017 and is expected to generate USD 1,955 billion by 2026, growing at a CAGR of around 12.1% between 2018 and…
The use of mobile apps to search and book in the online travel space has grown dramatically over the last five years – from around 2-3% to over 25%. Indeed according to e-marketer, online travel is reaching a tipping point in 2016 when, for the first time, more than half of all online bookings for…
An omni-channel approach, with consistency across all channels, is the most efficient, most profitable distribution strategy for airlines. But airlines have to make diligent moves to attain such level of proficiency. Data-driven merchandising and API-led distribution are laying strong foundation for a carrier’s retailing strategy, optimizing performance of both direct and indirect channels. Not only…
Do you want to work with some of the fastest growing online companies? Triometric builds big data analytics and monitoring solutions for the online travel industry that work in real-time and at scale. Online travel is a growing industry and we pride ourselves in working collaboratively with some of the largest and fastest growing online companies…
In today’s world, the connected travel eco-system does not share information very effectively making it difficult for airlines and other travel providers to have common processes or journey visibility. So for example, if an airline passenger needs to change his booking (order) and it was purchased through a third party, chances are the airline will…
Our diverse platform available via the cloud as well as en-premise is designed for the distribution operations of suppliers such as hotels and airlines as well as intermediaries such as wholesalers, bedbanks and flight aggregators. It is built on the ‘Four Pillars of Online Conversion’. Each pillar a solid foundation for addressing the fundamental need…
Anomaly Detection can be applied to operational monitoring metrics or business metrics that support decision-making right across the travel ecosystem and beyond. We discuss here how detecting small deviations in your traffic data can make a big difference to your revenue potential. More and more data is flowing through our systems with our ability to…
The annual IATA World Passenger Symposium (WPS) is fast approaching in October. One of the major topics on the agenda will be NDC (New Distribution Capability) which is likely to heavily shape how airlines and indeed the rest of the online flight booking world will operate in the years to come. Over the next few…
Nothing to do with aging Rock bands, but more around not putting our heads up above the parapet. Changing things that ‘work’ invokes visions of risk and conjures up aversions so sometimes it’s hard to alter our thinking. This is true for a lot of organisations when it comes to Revenue Management. Revenue Management and its…